We collaborate with our clients

to customize programming based on their business priorities, putting our comprehensive capabilities to work targeting and engaging key audiences with innovative executions.

 
 

Our Expertise

The depth of experience among the INK & ROSES leadership team enables us to craft a wide range of effective communications solutions for our client partners across a variety of categories. The breadth of our category expertise and insights ensures the flawless execution of INKworthy programs that capture the attention of consumers, media and other key influencers.

 

Beauty, Grooming & Personal Care

  • Color Cosmetics

  • Cosmetic Dermatology

  • Fragrance

  • Haircare

  • Men’s Grooming

  • Mother & Baby Care

  • Nail Care

  • Oral Care

  • Salon & Spa

  • Skincare

  • Suncare

Consumer Health & Wellness

  • Dermatology

  • Diet & Nutrition

  • Fitness

  • Healthcare Financing

  • Medical Aesthetics & Devices

  • Oral Care

  • OTC Products

  • Plastic Surgery

  • Prenatal and Postpartum Health

  • Vision & Eye Care

Lifestyle

  • Accessories

  • Fashion

  • Furniture

  • Heritage Brands

  • Home Décor

  • Luxury Goods

  • Parenting

Corporate Communications

  • Corporate Social Responsibility

  • Equity Campaigns

  • Innovation

  • Internal Communications & Employee Engagement

  • Sponsorships & Activations

  • Thought Leadership

Experts & Personalities

  • Aestheticians

  • Beauty Experts

  • Celebrity Spokespeople

  • Dermatologists

  • Fragrance Experts & Perfumers

  • Hairstylists

  • Make-up Artists

  • Medical & Behavioral Specialists

  • Nutritionists

  • Plastic Surgeons

  • Trichologists

Awareness, Advocacy & Education

  • Domestic Violence

  • Educational Diversity / STEM

  • Men's Health

  • Product Safety

  • Public Education

  • Teen & Childhood Development

  • Women’s Health

Our Services

Strategic PR Services: Corporate & Consumer

  • Cause-Related Campaigns

  • Communications Audits

  • Celebrity & Influencer Campaigns

  • Crisis Communication Counsel

  • Employee Engagement Programs

  • Executive Positioning

  • Measurement & Analytics

  • Message Development

  • Spokesperson Sourcing & Contracting

  • Strategic Partnerships

Promotional Programs

  • Consumer & Key Opinion Leader Education 

  • Film & TV Integration

  • In-Store Events, Pop-Ups & Activations

  • Product Placement

  • Radio & Podcast Promotions

  • Sampling Campaigns

  • Trade Partnerships

  • Trade Show Support

Media Relations

  • Desksides, R&D Days & Roadshows

  • Editor & Influencer Deliveries

  • Editorial Services (Press Kits, Brochures, Advertorials)

  • Media Training

  • National & Regional, Consumer & Trade PR

  • Podcast Placement

  • Print, Broadcast & Digital Media Relations

  • Product Launch Events

  • Satellite Media Tours, B Roll Packages, Multi-Media News Releases & Radio News Releases

Creative Services

  • Brand Journalism

  • Consumer & Media Activations

  • Content Creation

  • Corporate Identity

  • Corporate Fact Sheets & Presentations

  • Creative Deliveries

  • Infographics 

  • Pop Ups & Experiential Activations

  • Press Events

  • Print Collateral

  • Press Kits & Toolkits

  • Video Content & Production

  • Websites

Social Media & Digital Marketing

  • Asset Creation

  • Audits

  • Content Strategy

  • Content Calendars

  • Influencer Campaigns & UGC

  • Facebook, Instagram, LinkedIn, Pinterest, TikTok, Twitter/X & YouTube Programs

  • Website Copy

  • Webinars 

Additional Marketing Support

  • Affiliate Programs

  • Branding Counsel

  • Competitive Analysis

  • Grassroots Marketing

  • Market Research

  • Surveys & Research